Privacy policy
Privacy Policy
Last updated: January 6, 2025
At Al Safaa Jewellery (“we,” “us,” “our”), we respect your privacy and are committed to protecting your personal information. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit our physical store, website, make a purchase, or otherwise interact with us.
For the purposes of this Privacy Policy, “you” refers to any customer, website visitor, or individual interacting with our services.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or for operational, legal, or regulatory reasons. Updates will be posted on our website, with the “Last updated” date revised accordingly. We recommend checking this page regularly to stay informed.
How We Collect and Use Your Personal Information
We collect personal information from a variety of sources to provide and improve our services. This includes information collected both online (e.g., via alsafaajewellery.com) and in-store.
What Information We Collect
1. Information You Provide Directly:
• Contact Details: Name, address, phone number, and email.
• Order Information: Billing/shipping address, payment details, and order history.
• Account Information: Username, password, and any information provided for account security.
• Customer Support: Details you provide during inquiries or complaints.
2. Information We Collect Automatically (Online):
• Usage Data: Interaction with our website, device/browser information, IP address, and Cookies to improve functionality and user experience.
• In-Store Transactions: Purchase history and loyalty program participation (if applicable).
3. Information from Third Parties:
• Service providers like payment processors, delivery partners, and analytics platforms.
• Marketing and advertising tools to enhance personalized communication.
4. Visual and Audio Recordings:
• In-Store Recordings: We use CCTV and audio systems in our store for security and operational purposes. Recordings may capture your image, voice, or interactions. These recordings are primarily used for safety, dispute resolution, and legal purposes.
• Retention and Use: Recordings are retained for a reasonable period and may be used in compliance with this Privacy Policy and applicable laws.
How We Use Your Personal Information
We use your personal information to:
• Fulfill your orders, process payments, and arrange for shipping or in-store pickup.
• Provide customer support and address complaints.
• Improve our website and in-store services for a seamless shopping experience.
• Send updates about your orders, promotions, and special events.
• Detect and prevent fraud or security breaches.
• Use in-store recordings for security, training, or operational improvements, and, where necessary, for legal purposes.
For customers in the EEA, we process your data based on legitimate interest (Art. 6(1)(f) GDPR) or your consent where required.
Cookies
We use Cookies on our website to:
• Enhance your browsing experience (e.g., remembering preferences).
• Track user behavior for analytics and advertising purposes.
You can manage Cookies through your browser settings. Please note, blocking Cookies may impact website functionality. For details, visit our Cookies Policy.
How We Disclose Personal Information
We may share your personal information in the following circumstances:
• Vendors and Service Providers: Payment processors, delivery partners, and IT service providers.
• Marketing Partners: For promotional purposes, in accordance with this Privacy Policy.
• Legal Obligations: To comply with applicable laws or protect our rights.
• Business Transactions: In the event of a merger, sale, or similar corporate transaction.
We do not sell your personal information.
Retention of Your Information
We retain personal information, including visual and audio recordings, as long as necessary to fulfill the purposes outlined in this Privacy Policy. This includes legal, tax, and operational considerations.
Your Rights
Depending on your location, you may have the following rights:
• Access and Portability: Request a copy of your data.
• Correction and Deletion: Request updates or removal of inaccurate information.
• Opt-Out of Marketing: Unsubscribe from promotional communications.
• Withdrawal of Consent: Where processing is based on consent, you may withdraw it at any time.
To exercise these rights, contact us at info@alsafaajewellery.com or visit our store. We will process requests within the timeframe required by applicable law.
In-Store Privacy Considerations
In addition to the data collected online, we may collect the following in-store:
• Purchase details for order tracking and loyalty programs.
• Information shared during consultations or special orders.
• Visual and audio recordings via CCTV for safety, training, and operational purposes.
Children’s Data
Our services are not intended for children under the age of 16. We do not knowingly collect their personal information. If you are a parent/guardian and believe your child has provided data, please contact us for its removal.
Complaints
If you have concerns about how we process your personal information, please contact us. You may also lodge a complaint with your local data protection authority.
International Users
We may transfer your information outside your country (e.g., to Australia or other regions). Transfers will follow applicable laws to ensure your data remains secure.
Contact Information
For questions about this Privacy Policy or your rights, please contact us:
• Email: info@alsafaajewellery.com
• Address: 90 Moore Street, Liverpool, NSW, 2170, AU